> Review Summary: Soffront CRM
"An all inclusive CRM/ERP/Back Office program
with some unique twists which provide a higher level of report customization"
> What the vendor says:
"Soffront mid-market CRM (Customer Relationship Management) software
spans the enterprise with sales force automation, marketing automation, help
desk, customer service, knowledge management, order processing, defect tracking,
project management and more. Soffront CRM software is scalable, flexible and
affordable. It readily adapts to your processes, workflows, data and users.
Soffront's web based Customer Relationship Management software can be deployed
hosted CRM (CRM on demand) or on-premise.
- Increase revenue and sales productivity
- Improve marketing efficiency and targeting
- Provide world-class customer service
- Provide CRM portals for self-service, chat, forums
- Manage sales orders, helpdesk, and engineering "

> What Software Shortlist says about Soffront:
Soffront provides an all-inclusive CRM/ERP/Back Office program (employee help
desk/ asset management/ knowledge management) with some unique twists. It is an
impressive offering overall.
Key strengths of Soffront include:
- Flexible to customize
- Grows with your business
- Quick to set up
Beyond
the normal customization routines, Soffront’s SQL design allows the client to
horizontally configure their CRM. This adds a higher level of report
customization allowing the client to add just about anything on their own. Strong work flow tools, combined with pre-formatted templates and a unique
form designer make customization to any degree possible without any formal
programming.
Soffront is also one of the few ‘account centric’ designs where all data
is associated with the account/lead file. This makes for tidier, more practical
user ergonomics as opposed to the traditional contact centric designs seen in
most of the online CRM programs. Best in class marketing campaign management
allows full control over building, running and ROI measurement.
The popular and important things are done well: Outlook sync, distribution
and hierarchy, online portal and built in exchange calendar, fully integrated
with MS Word. The defect tracking module is appropriate to users in the
software, technology, automotive or any build application that required instant
and enterprise wide tracking.
Soffront provides both a hosted SaaS program and an On Premise option.
Pricing starts at $60 per seat, per month.
Apart from a few minor quibbles with some user interface pages, Soffront is
an impressive offering overall.
> Next steps:
To see if Soffront CRM is the right choice for the specific needs of your business, contact Software Shortlist
about our free CRM matching service!
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