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Running a Business in the Cloud: A CFO’s/CIO’s Journey

The 2000s were a decade of tech evolution, particularly for the cloud. The adoption of the consumer/social cloud had begun, and when broadband became the norm in the middle of the decade, the sky was the limit.

With the advent of the consumer/social cloud, momentum was building for the business cloud. Business leaders, especially those in the SMB segment, started exploring how they could leverage the cloud to help run parts of their businesses.

Growth of the business cloud has been swift among SMBs, and now larger companies are adopting the model. The overall market for SaaS business applications soared to $21.2 billion in 2011 and is set to nearly quadruple by 2015, to $78.4 billion, according to Forrester Research. Let’s take a look at some of the reasons behind this phenomenal growth and why the cloud is increasingly attractive to organizations in a variety of industries.

To find out more, download this whitepaper from NetSuite.

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